{"id":1029,"date":"2024-06-06T15:41:51","date_gmt":"2024-06-06T15:41:51","guid":{"rendered":"https:\/\/www.tamus.edu\/brandguide\/?page_id=1029"},"modified":"2024-09-03T15:10:33","modified_gmt":"2024-09-03T15:10:33","slug":"social-media-guidelines","status":"publish","type":"page","link":"https:\/\/www.tamus.edu\/brandguide\/social-media-guidelines\/","title":{"rendered":"Social Media Guidelines"},"content":{"rendered":"<style>.kb-row-layout-id1029_1f46c6-0c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id1029_1f46c6-0c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id1029_1f46c6-0c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id1029_1f46c6-0c > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id1029_1f46c6-0c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id1029_1f46c6-0c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id1029_1f46c6-0c alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column1029_616089-79 > .kt-inside-inner-col,.kadence-column1029_616089-79 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column1029_616089-79 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column1029_616089-79 > .kt-inside-inner-col{flex-direction:column;}.kadence-column1029_616089-79 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column1029_616089-79 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column1029_616089-79{position:relative;}@media all and (max-width: 1024px){.kadence-column1029_616089-79 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column1029_616089-79 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column1029_616089-79\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has--font-size\"><strong>PUBLIC NOTIFICATION FOR SOCIAL MEDIA GUIDANCE<\/strong><\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3, .wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3[data-kb-block=\"kb-adv-heading1029_a4bb67-f3\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3[data-kb-block=\"kb-adv-heading1029_a4bb67-f3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1029_a4bb67-f3[data-kb-block=\"kb-adv-heading1029_a4bb67-f3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1029_a4bb67-f3 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1029_a4bb67-f3\">The Texas A&amp;M University System and its universities and agencies should provide a link to the <a href=\"https:\/\/www.tamus.edu\/marcomm\/socialmedia\/public\/\"><em>A&amp;M System Public Notification for Social Media<\/em><\/a>. This public-facing document notifies the public of the policy areas that impact the public\u2019s use of the social media tools by the A&amp;M System and its universities and agencies. This public notification was created to assist the A&amp;M System and its universities and agencies with complying with the <a href=\"https:\/\/dir.texas.gov\/resource-library-item\/social-media-resource-guide\">Texas Department of Information Resources (DIR) Social Media Policy<\/a>. In addition to linking to this A&amp;M System Public Notification for Social Media, member universities and agencies are encouraged to also provide links to any other institutional policies which may apply to the public\u2019s use of institutional social media tools.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has--font-size\" id=\"A&amp;M-System-Social-Media-Policies\"><strong>A&amp;M SYSTEM SOCIAL MEDIA POLICIES<\/strong><\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d, .wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d[data-kb-block=\"kb-adv-heading1029_cf92d6-7d\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d[data-kb-block=\"kb-adv-heading1029_cf92d6-7d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1029_cf92d6-7d[data-kb-block=\"kb-adv-heading1029_cf92d6-7d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1029_cf92d6-7d wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1029_cf92d6-7d\">The Texas A&amp;M University System has the following social media policies and guidelines in place for all social media accounts operated on behalf of the A&amp;M System by A&amp;M System employees.<br><br><a href=\"https:\/\/www.tsl.texas.gov\/sites\/default\/files\/public\/tslac\/slrm\/training\/webinars\/socialmedia\/Social%20Media%20Resource%20Guide.pdf\">Texas Department of Information Resources (DIR) Social Media Policy<\/a><br><a href=\"https:\/\/www.tamus.edu\/marcomm\/socialmedia\/public\/\">Public Notification For Social Media<\/a><br><a href=\"https:\/\/www.tamus.edu\/marcomm\/socialmedia\/accessibility-guidelines\/\">Social Media Accessibility Guidelines<\/a><br><a href=\"https:\/\/www.tamus.edu\/marcomm\/socialmedia\/content-moderation-guidelines\/\">Social Media Content Moderation Guidelines<\/a><br><br>For questions and further guidance on any of the policies and guidelines listed above, please contact <a href=\"mailto:socialmedia@tamus.edu\">socialmedia@tamus.edu<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading has--font-size\" id=\"Employee-Guidelines\"><strong>EMPLOYEE GUIDELINES<\/strong><\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1, .wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1[data-kb-block=\"kb-adv-heading1029_c40f54-d1\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1[data-kb-block=\"kb-adv-heading1029_c40f54-d1\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1029_c40f54-d1[data-kb-block=\"kb-adv-heading1029_c40f54-d1\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1029_c40f54-d1 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1029_c40f54-d1\">The Texas A&amp;M University System has the following social media policy in place for A&amp;M System employees engaging on social media.<br><br><a href=\"https:\/\/www.tamus.edu\/marcomm\/socialmedia\/employee-guidelines\/\">Employee Social Media Use &amp; Engagement Guidelines Policy<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading has--font-size\" id=\"Resources\"><strong>RESOURCES<\/strong><\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa, .wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa[data-kb-block=\"kb-adv-heading1029_523eca-fa\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa[data-kb-block=\"kb-adv-heading1029_523eca-fa\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1029_523eca-fa[data-kb-block=\"kb-adv-heading1029_523eca-fa\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1029_523eca-fa wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1029_523eca-fa\">The Texas A&amp;M University System currently has master service agreements in place with social media management companies Hootsuite and Sprout Social. For information on those contracts and how to get your institution access to one of the tools, please contact the Office of Marketing &amp; Communications social media team at <a href=\"mailto:socialmedia@tamus.edu\">socialmedia@tamus.edu<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has--font-size\" id=\"Social-Media-Contact\"><strong>SOCIAL MEDIA CONTACT<\/strong><\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44, .wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44[data-kb-block=\"kb-adv-heading1029_f9372c-44\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44[data-kb-block=\"kb-adv-heading1029_f9372c-44\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1029_f9372c-44[data-kb-block=\"kb-adv-heading1029_f9372c-44\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1029_f9372c-44 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1029_f9372c-44\">For any help, guidance or further questions, please contact the Office of Marketing &amp; Communications social media team at <a href=\"mailto:socialmedia@tamus.edu\">socialmedia@tamus.edu<\/a>.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>PUBLIC NOTIFICATION FOR SOCIAL MEDIA GUIDANCE The Texas A&amp;M University System and its universities and agencies should provide a link to the A&amp;M System Public Notification for Social Media. 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